aiskrempotong-ism

Wednesday, November 16, 2005

RADIO GA GA

i seem to have developed a new routine lately… every night, when i’m alone in my apartment (sigh…), i would listen to the radio. not just any station, but ERA. doesn’t sound like something a 25-year-old PLU living in KL in the year 2005 would do right? i think so too…

why do i listen to ERA anyway? well partly it has to be the songs that they play. i listen to mostly malay songs and since they play an OK selection of the latest malay songs… i usually tune in to the station (although this means that i have to bear the low-quality radio commercials that are on three-quarter of the time… i’ll talk about this later) but the other reason why i’ve been tuning to ERA at night is farah fauzana (yeap, that’s right). i like her A LOT. i don’t really have a lot of respect for local malay deejays... but she is one of a kind (remember the time when deejays used to say “saudara.. jam sekarang menunjukkan pukul xx pagi/malam “ every 15 minutes… adoi.. teringin nak jadi jam dinding ke diorang nih?). she is EXTREMELY funny, witty, playful and energetic. i actually laugh out loud at some of her jokes. farah fauzana, if you’re reading this (but seriously, what are the chances? ;P) thank you for keeping me company for the past few nights… (hmm that sounds a bit pathetic doesn't it?) and i hope you’ll win the DJ Wanita Paling Popular Award in next year’s Anugerah Bintang Popular instead of that not-fit-at-all-to-have-her-own-talk-show linda onn. oh yeah, and to linda onn… just stick to the radio… it’s a torture watching your talk show on astro ria. INTELLIGENT questions please…

oh yeah i had wanted to write something about the local radio commercials. well, in general – they suck. they suck so bad that i consider them a national embarrassment. basically a typical malay radio commercial (on ERA at least) would have one (or more) of the following features:

1. a jingle that is so bad… they give you goosebumps (example: marilah pergi … hari hari!! - oh and it doesn't help that that tone-deaf linda onn is the one who sings it)
2. a conversation that involves a little girl and another person (the ‘little girl’ is actually a 30-year-old desperately trying to sound like a 10-year-old)
3. a conversation that ends with 2-3 people ending their conversation laughing in perfect synchronization (can get pretty eerie at times)
4. a storyline that hardly makes sense (example: a food stall owner asking his employee to check out his competitor’s stall which seemed to receive a lot more customers. his employee checks the place out and tell him that the reason why the other stall is more popular is because it has radio ERA on… hello, kedai tepi jalan semua dah pasang astro ok? setakat radio tu apalah sgt… what’s worse is that the commercial was trying to point out how advertising with radio ERA can help your business grow. what’s the correlation here?)
5. a conversation that uses one (or more) of the deejays as the voice talent (i just think that it’s plain weird OK)

sometimes i feel like my ears would bleed when i listen to some of the commercials… (wah dramatic nya.. ;P)

1 Comments:

  • i listen to Era only after 6..for the pilihan mu at Era..
    afternoon..big NO..nana really annoys me..
    me prefer red104.9 hehe :-)

    By Blogger Fairul, at November 19, 2005 6:26 AM  

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